Privacy Policy
Last Updated: January 2026
Baby and Beyond ("we," "us," "our," or "Company") operates babyandbeyond.ca (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all related pages, subdomains, and mobile applications.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, phone number, and mailing address when you voluntarily submit contact forms or subscribe to our newsletter.
- Technical Information: IP address, browser type, operating system, referring URLs, pages visited, and timestamps.
- Cookies and Tracking Technologies: We use cookies, pixels, and similar technologies to track your interactions with our Website.
- Usage Data: Information about how you navigate, interact with content, and which casino links you click.
- Device Information: Device type, unique device identifiers, and mobile network information.
How We Use Information
We use collected information for the following purposes:
- Conducting analytics and tracking affiliate referrals to partner casinos.
- Improving Website functionality, user experience, and content relevance.
- Sending promotional emails, newsletters, and affiliate updates (with your consent).
- Detecting, preventing, and addressing fraud, abuse, and security incidents.
- Fulfilling legal obligations and responding to lawful requests.
- Tracking affiliate commissions and revenue from casino partner referrals.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Website functionality and security.
- Analytics Cookies: Track user behavior to understand engagement patterns.
- Affiliate/Tracking Cookies: Identify referral sources and track casino sign-ups attributed to our links.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
Opt-Out Options: You can disable cookies through your browser settings. However, disabling essential cookies may impair Website functionality. You can also opt out of targeted advertising by visiting the Digital Advertising Alliance of Canada (DAAC) or adjusting your device settings.
Third-Party Links
Our Website contains links to third-party casino operators and affiliate partners. We are not responsible for the privacy practices, policies, or content of linked websites. We strongly encourage you to review the privacy policies of any external sites before providing personal information or participating in gambling activities. Third-party casinos operate independently and may collect, use, and disclose your data in accordance with their own privacy policies.
Your Rights
Under Canadian privacy laws (including PIPEDA and applicable provincial legislation), you have the right to:
- Access your personal information held by us.
- Request correction of inaccurate or incomplete data.
- Withdraw consent for data collection and processing.
- Request deletion of your personal information (subject to legal retention requirements).
- Opt out of marketing communications at any time.
- Lodge complaints with applicable privacy regulators.
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). If you are located in the EU or UK, GDPR and UK GDPR provisions may apply.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including:
- Contact information and communication records: Up to 3 years after last interaction.
- Affiliate tracking data: Up to 2 years for commission reconciliation.
- Cookies and analytics data: In accordance with cookie expiration settings (typically 1-24 months).
- Legal and compliance data: As required by applicable laws.
You may request earlier deletion of your data where legally permissible by contacting us.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: [email protected]
Website: babyandbeyond.ca
We will respond to your inquiry within 30 days of receipt. If you are unsatisfied with our response, you may file a complaint with the applicable Canadian privacy authority or your local data protection regulator.
Disclaimer: This Website is an affiliate resource for informational purposes. We do not operate the casinos referenced. Gambling may not be legal in your jurisdiction. Please verify the legal status of online gambling in your location and gamble responsibly.